Democrats Lost Their Way
Democrats were trounced in this election, and we only have ourselves to blame.
I have taken some time to step away from my political involvement. It's not that I don't care about what's going on, but for my own mental health, I needed a break.
The reelection of Trump as President was a hard pill to swallow. I accept the result, of course (I'm not a conspiracy theorist), but I am in shock that it is even a result that I have to accept.
And that, I believe, is part of the problem.
This election taught me something valuable about myself: I am part of that group that is apparently out of touch with American sentiment. The ideals championed by the Democratic Party were not strong enough to invigorate the electorate. At least not like before.
Back to Our Roots
There are times when I feel like the election still hasn’t sunk in. It really feels like I'm living some kind of inevitable, terrible dream.
But that sinking feeling aside, what I do know is that the Dems really messed up in this election, and losing the popular vote was just additional damning evidence that our messaging is not landing, nor energizing, the base.
We need to get back to core liberalism:
- Bolstering the middle class
- Promoting living wage policies
- Championing universal healthcare as a right
- Fighting for women’s rights and gender equality
- Supporting labor unions
- Pushing for gun control
- Making education affordable and free
- Protecting the environment
Frankly, we spent too much time calling MAGA supporters “idiots” (or, implying they are) but then failed to make the case for why the world is better with Dems in charge. We didn't explain exactly why, in detail, life would be better in America with a Democrat in the White House versus a MAGA Republican.
Republican Marketing is Effective
On the other hand, Trump made his case for why life would be better with him in charge, and the Republicans were far better at marketing that message. Their marketing machine resonated and gave people a reason to vote for something as opposed to just against someone. Voting for something brings out the base to vote.
Trump's message and MAGA are both here to stay, the Republican Party has voted for this same guy three times now! It's time for Democrats to understand that, and take it seriously. It's time we accept this, and that the Republican Party of Reagan is dead. It's a new beast.
Prepare (and Wait)
There isn't much to do right now other than prepare, and wait. The country has spoken: they want Trump's policies.
But we won't be rolling over, that much I do know.
Trump and friends will hit roadblocks at every turn. I'm fortunate to live in California because I know Trump will have a hard time making any real progress here with his policies. Lawsuits are incoming. That should slow things up quite a bit for his second and final term.
While this is happening, the Democrats need to rediscover a more universal identity that the electorate can get excited about. Is it more to the left? Is it more centrist? I’m honestly not sure, but we need to figure it out soon, and market it effectively, so that a strong message can be sent at midterms.